Today, most distributors are not using their inside salespeople to actively drive sales growth. Many are using a service model to create customer loyalty by providing consistent reactive order and customer service on the inbound call. While there has been a lot of discussion about customer relationship management, few distributors really practice it on a proactive basis.
Join our webinar and learn the key steps to building an effective and proactive selling program that does not have to be expensive or overly complex.
Attendees of this webinar will leave the session with:
- Guidelines for what to look for when creating a driven inside sales team.
- Tips on how to train your reactive inside sales team to be more proactive.
- Suggestions for how to measure the ROI of your selling program.
- An understanding of how cross selling can expand your customers into your other product lines.
- Advice on what goals to establish and how to measure them.
- Recommendations for what tasks can be automated and how to improve team productivity and reduce order processing costs.processing costs.