In a new web advertisement for restaurant chain Chipotle, the company takes aim at industrial food processing techniques. The ad, which is already garnering critical acclaim, presents a dystopian world in which all food production is controlled by "Crow Foods," while a scarecrow protagonist works to thwart the company.
Chipotle Knocks Food Industry in New Ad
In a new web advertisement for restaurant chain Chipotle, the company takes aim at industrial food processing techniques. The ad, which is already garnering critical acclaim, presents a dystopian world in which all food production is controlled by "Crow Foods," while a scarecrow protagonist works to thwart the company.
Sep 18, 2013