Harley-Davidson this week indicated that it plans to lay off more than 200 workers after its sales slid again in the third quarter of the year.
The Milwaukee motorcycle manufacturer expects to cut 225 salaried positions and 70 contractors throughout the company by the end of 2016, according to the Milwaukee Journal Sentinel.
Retail motorcycle sales between July and September declined by 4.5 percent overall and by 7.1 percent in the U.S. compared to the same period in 2015. Earnings per share declined by 7.2 percent while net income and consolidated revenue also fell.
The company said in August that about 200 full-time and part-time workers could face layoffs due to the sluggish market.
“We continue to effectively navigate a fiercely competitive environment and an ongoing weak U.S. industry,” President and CEO Matt Levatich said in a statement.
Company executives predicted that a strong response to its 2017 motorcycle lineup — including the new "Milwaukee-Eight" engine — would "drive retail sales growth for the remainder of 2016 and position us well heading into the spring riding season next year.”