Dearborn, Mich. (Manufacturing.net) — Ford Motor Company has announced plans to hire 2,200 salaried workers in the U.S. during 2013 as part of its effort to accelerate the pace of developing its lineup of cars and trucks. The company says more manufacturing, product development and IT staff are necessary to meet growing demand for high-technology vehicles, such as hybrids and traditional vehicles with complex designs to increase fuel efficiency.
The new hiring plans come after approximately 7,100 salaried hires during 2012, and is part of an overall move to hire 12,000 new employees in the U.S. by 2015, as part of a commitment with the United Auto Workers. Ford officials say roughly 1,000 of those jobs were hourly positions brought back to the U.S from other locations, such as Japan and Mexico.
Joe Hinrichs, Ford president of The Americas, says, “As we expand our product lineup of fuel-efficient vehicles, we need more people in critical areas … to ensure we deliver the vehicles people want and value.”
The company says it will be using more social media in its hiring practice in order to reach technology-savvy workers who use Twitter, Facebook, and LinkedIn. Managers will also be actively recruiting military veterans.
The company’s F-150 pickup truck has remained the U.S.’s most popular vehicles, with year-to-date sales 10.3 percent higher than 2011. Overall sales throughout 2012 were 4.7 percent higher than the year before. And the additional hiring comes behind the December announcement that the company would spend $773 million on new equipment throughout its southeast Michigan facilities.
“We are proud to expand our U.S. manufacturing operations in line with our aggressive new product introductions – and to create more jobs,” said Jim Tetreault, Ford vice president of North America Manufacturing. “This would not be possible without the cooperation of our UAW partners. By working together, we have crafted labor agreements that improve our competitiveness and allow us to bring jobs back to Ford and the U.S.”