VIDEO: Lifeway Foods Bets on Kefir in Effort to Become Global Icon

Lifeway Foods president and chief executive Julie Smolyansky details the company's new brand campaign touting cultured dairy product kefir as part of a healthy lifestyle.

Lifeway Foods president and chief executive Julie Smolyansky details the company's new brand campaign touting cultured dairy product kelfir as part of a healthy lifestyle.

 

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