Convenience and speed of service are key needs when it comes to lunch. However, today's consumers are also calling for higher-quality fare (80 percent, up from 70 percent in 2011) and unique and innovative lunch items.
Aug 27th, 2014
Consumers regularly eat lunch away from home—a couple of days a week, on average. Operators have been focusing their efforts on gaining a larger share of lunch visits during this highly competitive daypart. (Technomic)