SHANGHAI (Reuters) - Hoping to kick-start sales of its hybrid Roewe 750 sedans, SAIC Motor on Tuesday launched a five-day price-cutting campaign that briefly makes the automaker's first mass-produced green car cheaper than its hot-selling gasoline version.
Chen Zhexin, executive vice president of SAIC, said consumers across the nation who purchase the cars during the weeklong Shanghai industry fair, Nov 1-5, would be eligible for subsidies to be paid by the automaker.
"We need fleet buyers, and we want to promote green cars to consumers as well. We are now offering 32,000 yuan ($5,035)subsidies to anyone who buys hybrid Roewe during Nov 1-5," Chen told reporters on the sidelines of the industry fair.
