According to IBM’s 2024 CFO Study, nearly two-thirds of CFOs said they were feeling pressure to accelerate ROI across the company’s technology portfolio. As a result, 57 percent said that they were prioritizing short-term targets over long-term investments when building tech stacks.
The risk is increasing tech debt by sacrificing long-term viability for short-term functionality.
To strike a balance, Oracle Netsuite recommends creating a mix of KPIs that bridge both the long and the short term, as well as seeking out both tangible and intangible benefits.
By tracking, and quantifying, areas such as revenue, productivity, customer satisfaction, and brand impact, short-term returns can be realized while showing how these metrics align with broader, longer-term goals of innovation, sustainable growth and business agility.
For more information go to netsuite.com.
