British retail giant Tesco recently pulled out of the U.S. market following low sales and non-existent profits. Why did the company, so successful in the UK fail in the U.S.? Some analysts blame unsavvy market analysis and a misjudgment of the American consumer.
Why Tesco Failed
British retail giant Tesco recently pulled out of the U.S. market following low sales and non-existent profits. Why did the company, so successful in the UK fail in the U.S.? Some analysts blame unsavvy market analysis and a misjudgment of the American consumer.
Apr 22, 2013
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