ALBANY, N.Y. (PRWEB) — Researchmoz presents this most up-to-date research on Beer Market 2013: Insights For USA, Mexico, Singapore, Canada, Philippines & Other Countries. The report focuses primarily on quantitative market metrics in order to characterize the growth and evolution of the Beer Market.
The USA, Mexico, Singapore, Canada, Philippines & Other Countries Beer Market Insight reports is designed for clients needing a quality in-depth understanding of the dynamics and structure of the Beer market. The report provides a much more granular and detailed data set than our competitors. All data has been researched, brand upwards, by an experienced 'on-the-ground' industry analyst who conducts face-to-face interviews with key producers, leading companies in allied industries, distributors and retailers.
The huge Light segment lost share and volume as most of its major brands struggled to gain any traction in spite of significant investment in marketing and promotional support. Light Beer is now down to under 50% of consumption. New product success was not enough to prevent A-BInBev or MillerCoors sales and share from sliding further during the year though the two companies still hold almost two thirds of all US beer sales. Each company has been steadily building its presence in the craft beer segment in order to bolster its portfolio. Despite volume loses, the leading brewers were able to increase their profitability during the year, thanks to further bouts of cost-cutting and another round of above inflation price increases from October. Imports grew their share of consumption for the fourth straight year rising to almost 15% of sales with much of the growth driven by new introductions including a rapid expansion of sales from countries and less traditional beer exporters which have hitherto not enjoyed a significant share of US sales.
The Mexican economy appears to be recovering well, demonstrating stable growth in 2012. This proved very fortunate for the beer industry, which was able to record 2% growth in the year.
Lower average temperatures were experienced throughout 2012, but in spite of this, the beer market performed well. New beverage control measures in 2013 will enhance the transparency of product contents on labelling in Mexico. The on-premise channel has recorded growth in 2012 as consumers return to a more social atmosphere with friends and family away from home. The Mexican beer market is set to change dramatically once A-BInBev and GrupoModelo finalize the details on the proposed acquisition. There are potentially some legal issues that would need to be resolved before the merger stabilizes, however.
Long-term, there will be a continued increase in the number of hand crafted beers, microbreweries and exotic beer restaurants. Singaporeans are now more adventurous and there has recently been an explosion in the number of foreign labels available. The key brands in the market during 2012 were Tiger, Carlsberg Green Label and Heineken. Marketing activities of all major brands focused on the Lunar New Year and year end festivities. Beer imports grew just over 4% in 2012, thanks to increasing demand for a wider variety of choices. Exports also grew by 4%, fuelled by growth in regional demand. A large proportion of beer is consumed on-premise given the high disposable income of locals, rising expatriate levels and the booming tourist industry. This will continue into the future given the government's strong call to promote the food, beverage and tourism sectors.
This report provides readers with an excellent way of gaining a thorough understanding of the dynamics and structure of the Canada Beer industry. Data includes volumes from 2008 to 2012 plus forecasts for 2013, enabling historical and current trend analysis. Craft breweries are beginning to improve the market with their diverse product offerings. Canada saw more craft breweries open in 2012, than any other year on record. The larger breweries are increasing their efforts to attract female drinkers, in order to win sales back from wines and spirits. The National Hockey League lockout (a labor dispute that began a month before the scheduled start of the season) was declared after an agreement could not be met before the expiry of the CBA. The lockout shortened the season by almost half and had a major impact on the sales of beer.
New flavors were introduced, in an attempt to attract female consumers.
This report provides readers with an excellent way of gaining a thorough understanding of the dynamics and structure of the Philippines Beer industry. Data includes volumes from 2008 to 2012 plus forecasts for 2013, enabling historical and current trend analysis. This report provides readers with in-depth market segmentation: mainstream, premium, super premium, discount, alcoholic strength, local segmentation, beer type. This report provides data and analysis of the performance of both domestic and imported brands and reports on new product activity in 2012.
This report provides an analysis of industry structure, reports on company volumes and contains brewer profiles for major brewers. This report provides distribution channel data (on- vs off-premise) and discusses the latest trends in the key sub-channels. Packaging data includes consumption volumes by pack material, type, size, refillable vs non-refillable, multi-serve vs single serve. Market valuation data and pricing data, including beer consumption by price segment/distribution channel and selected consumer beer prices are also included.
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