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How Ford Motor Company Saved Itself

Author Bryce Hoffman speaks about his book on Ford's comeback, and the CEO brought in to head it up.

At the height of the financial crisis, U.S. automakers, except Ford Motor Company, took government bailout money in order to stay afloat. Now, Ford has rebounded. Gayle King and Charlie Rose speak with author Bryce Hoffman about his book on Ford's comeback -- and the CEO brought in to head it up.

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