PRINCETON, N.J. — UBM International Media, a wholly owned subsidiary of United Business Media plc (LSE: UBM), today announced its partnership with AIM to launch the Track & Trace Virtual Trade Show, December 2-3, 2009. AIM, the international trade association representing automatic identification and mobility technology solution providers, is the recognized authority on bar code, RFID, and enterprise mobile computing, and has actively led the way in industry standards, education, and outreach.
The Track & Trace Virtual Trade Show is the first exclusively online exhibition and conference that uses cutting-edge technology to connect a larger community of industry professionals, decision-makers and leading suppliers from the Auto Identification market, in real time.
During the Track & Trace Virtual Trade Show, products are showcased to prospects and qualified leads are generated. Detailed attendee leads of show attendees are supplied to sponsors and exhibitors during the live event, as well as for three months post show via an On-Demand access
"United Business Media has a strong history in both the auto identification market and the crucial attendee industries. We own global media brands in healthcare, food ingredients, pharmaceuticals, chemicals, and channel. With AIM's help in targeting these markets, we will provide a platform for auto id vendors to connect with key vertical industries," said Jennifer Jessup, Business Director, UBM.
Mrs. Jessup continued, "We're excited to be partnering with AIM to provide this 100% virtual event. Their global insight is invaluable; they are the leaders in the auto identification industry and will help us better serve this market."
"With our support, the Track & Trace VTS will provide an outstanding venue for the crucial mix of buyers and sellers focused on this exciting marketplace," confirms Daniel P. Mullen, President, AIM.
The Track & Trace Virtual Tradeshow will include all of the features found at a physical event. Spanning two days, the virtual trade show is comprised of:
- Exhibit Halls complete with interactive exhibitor booths and staff.
- An Auditorium hosting live, scheduled presentations.
- A Resource Center where white papers, podcasts and informative content can be located.
- A Lounge for networking and relationship-building via instant messaging and or group chat.
- A Prize Center designed to increase participation by introducing fun.
Available exhibitor packages include a Standard Booth Package, Premium Content Sponsor, and a combination Content Sponsor & Booth Package. For additional information, please contact Matthew Canale, Account Executive, at 609.759.4735 or [email protected].
Attendee registration is complimentary and will open in late September. More information is available at www.ubmtrackandtrace.com.
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