Create a free Manufacturing.net account to continue

Insight: GM hopes spending on start-ups will make it cool

DETROIT (Reuters) - From an empty auto-parts plant in the heart of Rust Belt America, General Motors Co is out to show the world that the automaker once dismissed as an industrial dinosaur has gained...

DETROIT (Reuters) - From an empty auto-parts plant in the heart of Rust Belt America, General Motors Co is out to show the world that the automaker once dismissed as an industrial dinosaur has gained some Silicon Valley cool just two years after its taxpayer-funded bankruptcy.

With a solar charging station as a backdrop, GM's venture capital unit touts a $7.5 million investment in Sunlogics, at the solar energy system maker's new headquarters in a former auto parts plant in Rochester Hills, Michigan.

SOURCE

More