Chevrolet Advertising Announcement

Chevrolet will unveil its new advertising slogan and the initial ads that will show during Game 1 of the World Series on Wednesday evening.

Chevrolet Advertising Announcement

Date:
Wednesday, Oct. 27, 2010

Where:
Goodby, Silverstein & Partners Detroit Offices
Frances Palms Building
2111 Woodward Avenue, Detroit, MI 48201

Parking: Parking is available (for a small fee) directly across the street at Comerica Park Lots 1 and 2, or in the Fox Theater Garage. The Detroit People Mover Stop is Grand Circus Park.

When:
9:15 a.m. 10:30 EDT

Who:
Joel Ewanick, Vice President, U.S. Marketing, General Motors
Chris Perry, Vice President, Chevrolet Marketing
Jeff Goodby, Co-Chairman and Creative Director, Goodby, Silverstein & Partners           

What:Debut of new Chevrolet advertising work and brand theme line

Attire:
Business/business casual

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