GE Capital Develops Customized Digital Sales Tools for NACCO Materials Handling Group, Inc.
IRVING, TX (Aug. 9, 2010) – NACCO Materials Handling Group, Inc. (NMHG), the Cleveland-based subsidiary of NACCO Industries, Inc., is rolling out a secure online portal customized with premium information provided by GE Capital. NMHG’s management team and authorized dealers will use the new portal to more effectively and efficiently research prospective customers.
A GE Capital customer for 21 years, NMHG designs, engineers, manufactures, sells, services and leases a comprehensive line of lift trucks and after-market parts marketed globally under the Hyster® and Yale® brand names.
“We’re proud to offer this new value-added service to NMHG, our long-time customer, to help them drive top-line growth,” said Diane Cooper, the leader of GE Capital’s Equipment Finance business. “Helping NMHG to thrive means more than a successful collaboration on wholesale financing for dealers and retail financing for end-user customers. Offering this new portal is just one example of the many ways we provide more than just money.”
In addition to financing programs, GE Capital, through its Access GE program, shares tools and insights from across GE’s businesses to help customers tackle some of their most pressing business challenges.
For NMHG, the base of the GE Capital information solution is www.GEatWork.com, a secure online environment for premium, up-to-the-minute financial market information, business insights and research from world-class sources in combination with GE’s proprietary content on various topics such as interest rates, industry trends and business best practices. On top of that, GE layered robust global information on companies, industries and executives from a third-party provider to allow NMHG and its dealers to research the backgrounds of potential customers more thoroughly.
“One of NMHG’s key strategies is to deliver results through dedicated centers of excellence,” said Jonathan Dawley, vice president of marketing, NMHG. “We believe this tool from GE Capital’s Access GE team will help these teams operate with a greater degree of quality and efficiency.”
About NMHG
NACCO Materials Handling Group, Inc. (NMHG) designs, engineers and manufactures materials handling equipment for virtually every market niche, including warehouse trucks, counterbalanced trucks and large capacity cargo and container handling trucks. NMHG lift trucks are marketed worldwide under the Hyster®, Yale® and Sumitomo® brand names. NMHG is one of the world's largest lift truck manufacturers. In addition to a worldwide distribution network of independent Hyster® and Yale® retail dealerships, NMHG operates wholly-owned dealerships in certain markets. NMHG employs approximately 4,500 people worldwide, and is a wholly owned subsidiary of NACCO Industries, Inc. (NYSE: NC).
About Access GE
Access GE is a value-added service through which GE Capital shares tools, resources, insights and learnings to help customers tackle some of their most pressing business challenges. As part of GE, a world-renowned industrial company, we have faced many of the same issues as our customers and we have developed proven methodologies for solving these tough challenges.
Our engagements can vary from best practice sharing sessions and customized workshops to extended coaching sessions that may continue for several months. We also share market, business and industry insights in person and through our premium website, GEatwork.com. Finally, we offer customer programs in a variety of cities globally. These programs enable business leaders and CFOs to understand current trends and opportunities and interface with colleagues, their peers and GE business leaders.
Since 2000, we’ve conducted more than 7,000 engagements for more than 5,000 companies and private equity sponsors globally.
To learn more, go to http://www.americas.gecapital.com/GECA/workingwithus/access_ge.html
About GE Capital
GE Capital offers consumers and businesses around the globe an array of financial products and services. For more information, visit www.gecapital.com or follow company news via Twitter (@GECapital). GE (NYSE: GE) is a diversified infrastructure, finance and media company taking on the world’s toughest challenges. From aircraft engines and power generation to financial services, health care solutions, and television programming, GE operates in more than 100 countries and employs about 300,000 people worldwide. For more information, visit www.ge.com.
