Report: Fiat Chrysler, Uber Talk Autonomous Cars

Fiat Chrysler is reportedly talking with Uber about a potential partnership on self-driving cars.

Although discussions are in their preliminary stages, sources familiar with the matter indicated that an announcement by the automaker and ridesharing company could come later this year, according to Bloomberg.

Uber, which last month secured a strategic investment from Toyota, remains in discussions with other carmakers about autonomous driving projects.

Lyft, Uber's main rival, earlier this year announced a partnership with General Motors in hopes of eventually deploying a fleet of on-demand autonomous vehicles. Ridesharing companies see self-driving technology as a way to forego expensive and less reliable human drivers.

The report, meanwhile, exemplifies FCA CEO Sergio Marchionne's growing efforts to align his company with the tech industry.

Under an agreement announced last month, Google will integrate its self-driving technology into dozens of Chrysler Pacifica Hybrid minivans.

A source also told Bloomberg that FCA began discussions with Amazon.com about self-driving delivery vehicles as the e-commerce giant hopes to curb rising shipping costs.