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Pfizer To Sell Generics In Japan

World's biggest pharmaceutical company will start selling generic drugs after 2010 in Japan, Pfizer's Japanese unit said Tuesday.

TOKYO (Kyodo) -- Pfizer Inc., the world's biggest pharmaceutical company, will start selling generic drugs after 2010 in Japan, Pfizer's Japanese unit said Tuesday.

U.S.-based Pfizer set up a division specializing in products including generic drugs in September and the company will study the timing of the launch as well as the products to be marketed in Japan, the officials said.

"We can offer a stable supply of high-quality products by entering the market," a Pfizer official said.

Among foreign companies, Swiss-based major pharmaceutical company Novartis AG has entered Japan's generic drug market.

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