As public concerns grow over the perceived health and safety threats associated with energy drinks, the market for these beverages, and the regulatory authorities that oversee it, are preparing for major changes. Frank L. Jaksch, Jr., Co-founder and Chief Executive Officer of ChromaDex told Food Manufacturing,
"We expect, however, that oversight from the FDA will result in strict labeling and composition requirements similar to those mandated by Health Canada, the federal department responsible for helping Canadians maintain and improve their health."