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IBM Sets The Stage For The Next Era Of Computing

IBM announced a new category of "expert integrated systems," which is the first with built-in expertise based on IBM's decades of experience running IT operations for tens of thousands of clients in 170 countries.

ARMONK, N.Y. — IBM (NYSE:IBM) today announced a major step forward in a new, simpler era of computing with the introduction of a new category of "expert integrated systems." This new family is the first with built-in expertise based on IBM's decades of experience running IT operations for tens of thousands of clients in 170 countries.

IBM’s expert integrated systems family — PureSystems — is the result of $2 billion in R&D and acquisitions over four years, an unprecedented move by IBM to integrate all IT elements, both physical and virtual. The new systems family offers clients a clean break from today’s enterprise computing model, where multiple and disparate systems require significant resources to set up and maintain.

The prime challenge facing companies worldwide is the need to spend 70 percent or more of IT budgets on simple operations and maintenance, leaving little to invest in innovation. Two-thirds of corporate IT projects are delivered over budget and behind schedule, according to a recent study by IBM which also found that only one in five corporate IT departments are able to devote time and money to new innovation.

With the introduction of the new PureSystems family, IBM is unveiling three major advances that point to a new era of computing technology that will allow businesses to slash the high costs and nagging complexity associated with managing information technology.

  • “Scale-In” System Design: With PureSystems, IBM is introducing a new concept in system design that integrates the server, storage, and networking into a highly automated, simple-to-manage machine. Scale-in design provides for increased density — PureSystems can handle twice as many applications as today’s technology, doubling the computing power per square foot of data center space.
  • Patterns of Expertise: For the first time, IBM is embedding unmatched technology and industry expertise through first-of-a-kind software that reduces the complexity of the datacenter and enables systems to automatically handle basic, time-consuming tasks such as configuration, upgrades, and application requirements.
  • Cloud-Ready integration: Out of the box, all PureSystems family members are built for the cloud, enabling corporations to instantly create private, self-service cloud offerings that can scale up and down automatically.

“With its new scale-in design and built-in expertise, PureSystems represents an important advance in the evolution of computing,” said Steve Mills, Senior Vice President and Group Executive, Software and Systems, IBM. “By tightening the connections between hardware and software, and adding incomparable software know-how, PureSystems will help clients to free up time and money to focus on innovation that many businesses cannot address due to ever rising costs and staffing needs in the traditional data center.”

Scale-In Design Marks New Path for 21st Century Technology 

PureSystems' scale-in design integrates and optimizes all of the critical components required in today’s data center – system networking, storage, compute, management, etc. — and provides for a single-view management system. The result is a system that is intuitive to set up and far less expensive to maintain and upgrade.  For example, PureSystems can go from its single shipping crate to being up and running in one-third the time of today’s technology. PureSystems’ simplified management technology can cut in half the time and expense devoted to systems management, while it makes unplanned outages a thing of the past — slashing them 98%.

PureSystems can automatically scale compute resources, networking and storage virtually instantly.  Each PureSystems can be split into thousands of virtual machines — twice the density of previous systems – slashing software licensing costs by upwards of 70%.  The system’s automated and highly virtualized storage layer can be provisioned 98% faster — and provide a 45% savings in budget costs. 

Bottling Expertise – ‘Patterns’ Package IBM and Partner Know-how

At the center of the PureSystems family is new software capability — “patterns of expertise” — that enables operational know-how and knowledge to be built directly into the systems.  This first-of-a-kind approach converts technology expertise into reusable, downloadable packages. These packages in turn abstract the complexity of the datacenter, making it simpler and easier to design and deploy enterprise applications.  Patterns are available in three categories:

  • IBM Patterns: Built-in at the factory and created based on knowledge gleaned from IBM’s smartest IT managers, engineers and technology experts, these sets of patterns automate time-consuming tasks such as configurations, deployment, and ongoing upgrades. Applications that used to take days to deploy can now be rolled out in ten minutes.
  • ISV Patterns: IBM has teamed with more than 100 independent software vendors to offer applications that are certified “PureSystems Ready.” A new online catalogue of ISV Patterns radically simplifies how applications are deployed and managed. For example, a customer relationship management program that used to take three days to deploy can now be deployed in under one hour. [See separate press release]
  • Customer Patterns:  IT organizations can package the knowledge of their own handcrafted applications into a Pattern. As a result, a company that is interested in expanding into new markets can do so even when skills are not readily available in new regions or markets. 

Cloud-Ready Systems

With PureSystems, IBM is taking the unprecedented step to completely integrate all of the technology components needed to stand up a private cloud system in minutes. By combining the virtualized servers, storage and networking found in PureSystems with cloud management software, IT organizations have a ready-to-go “cloud system in a box” — giving them a foundational private cloud environment that can be expanded. The PureSystems cloud is delivered with built-in security, with no single point of failure.

To significantly accelerate the use of the cloud, IBM has included a cloud self-service interface directly into PureSystems. An application developer, for example, can use the self-service feature to configure a cloud environment application without any help from the IT department.  PureSystems will sense and respond to the needs of the running applications and services and make decisions on how best to deploy IT resources while ensuring maximum efficiency, performance, and control.

Additionally, PureSystems is also using some of the same foundational technologies and software used in IBM’s public SmartCloud Services offerings.  As a result, by sharing common capabilities and interfaces, application developers can use IBM SmartCloud Services to create and test new applications — and seamlessly move them over to the private cloud that has been created using PureSystems. Going forward, IBM plans to create even tighter linkages to IBM SmartCloud to enable clients to fully realize their hybrid cloud strategy. For example, clients may want to automatically support peak load overflow by drawing upon IBM SmartCloud resources to augment their PureSystems-based private clouds

Pricing and Availability

The first two models of the PureSystems family — supporting POWER7 processor- and Intel-processor compute nodes and four operating environments — will be available this quarter. PureFlex is designed for sensing and anticipating resource needs to optimize infrastructure. The PureApplication system is designed to quickly and optimally deploy and run applications. Prices start at [TBD] and [TBD] respectively.

Credit-qualified clients that elect financing can see immediate benefits with PureSystems while deferring their first payment for 90 days.  Flexible financing options provided by IBM Global Financing(1) make it simple for clients to acquire PureSystems, while enabling them to manage budgets more easily with predictable payments. IBM can help clients acquire PureSystems while responsibly disposing of their existing equipment. IBM Global Asset Recovery Services can buy back servers, including those made by HP and Oracle, for clients migrating to IBM PureSystems.

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