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Sony Ships Over 1M PlayStation Move Controllers

Sony Corp. shipped over 1 million PlayStation Move controllers in the first 30 days of availability, a sign of strong demand for its motion-based game accessory.

NEW YORK (AP) -- Sony Corp. said Thursday that it shipped over 1 million of its PlayStation Move controllers in North America and Latin America in the first 30 days of availability, a sign of strong demand for its motion-based game accessory.

The wireless controller, which costs $100 and works with Sony's PlayStation 3 console, is the company's answer to Nintendo Co. Ltd's popular Wii console.

Jack Tretton, the chief executive of Sony Computer Entertainment America, said retail demand "is incredibly strong" and that the company is working hard to keep the items in stock.

Competition in the motion-sensing game controller market is mounting. In addition to the Wii, Sony must compete against Microsoft Corp.'s Kinect, a motion-capture camera that works with Microsoft's Xbox 360 console, allowing gamers to use their entire bodies as controllers. Kinect goes on sale in select markets Nov. 4 and will cost $150.

Sony's U.S.-traded shares were up 2 cents in after-hours trading at $33.42, after rising 19 cents to close at $33.40.
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