Raise service
levels and cut costs
White paper: M2M for industrial remote
asset monitoring
m2m.vodafone.com
Vodafone
Power to you
What this paper is about
Machine to machine (M2M) communications is one of the most
disruptive technologies available to businesses today, and its
potential is only just starting to be exploited. This paper explores
how M2M can change how companies manage and maintain widely
distributed industrial equipment, resulting in better equipment
uptime, dramatically lower servicing costs, and even the ability to offer
entirely new commercial and pricing models. This paper is intended for
industrial equipment manufacturers that service the equipment they
sell, but it’s also relevant for any organisation that has an extensive
estate of equipment to maintain.
Contents
How do you manage distributed equipment today? .........................3
M2M: empowering just-in-time servicing.............................................4
Cost savings, quality improvements and more ..................................5
Case studies ...................................................................................................6
Making it happen...........................................................................................7
About Vodafone .............................................................................................7
M2M for industrial remote asset monitoring
How do you manage distributed
equipment today?
Striking the balance
You might manufacture elevators or
escalators, air conditioners, generators,
engines, water pumps, MRI scanners
or agricultural machinery. Whatever it
is, the equipment you manufacture is
high value, rarely user-serviceable, and
for your customers it’s mission-critical.
Those customers expect you to retain
responsibility for servicing the equipment
throughout its lifespan to an agreed level
of performance and availability. For many
manufacturers this is a significant source
of ongoing revenue and profit — but only
if they can strike the balance between the
quality and cost of the service they deliver.
Controlling costs
On the one hand, the demands of
profitability dictate that you spend as little
as possible on servicing your customers’
maintenance contract — you don’t want
highly skilled engineers trekking out
to a remote wind turbine or a hospital’s
electricity generator every week just to
check that everything’s working fine,
or to waste money replacing expensive
parts when they’re within tolerances, just
because the maintenance schedule
says to.
Keeping service levels up
On the other hand, every hour of downtime
costs your customer money — and that
affects you either through compensation
for SLA breaches, or perhaps more
importantly through damage to your
reputation for quality. You can’t afford to
delay booking an engineer’s visit until
the customer calls to let you know that a
distant generator or gas engine has failed
at 2am on a Sunday. You’ve got to
tread a fine line between delivering
excellent service and avoiding wasted
engineering time.
3
M2M: empowering just-in-time servicing
What if you had the ability to automatically monitor the health of all
the assets you’re responsible for, in real time, without having to send an
engineer to the site? It’s possible today, using M2M communications.
All the information, all the time
In a typical M2M remote monitoring system, a communications
module installed in each piece of equipment gathers and logs
data from sensors — about temperature, vibration, activity, or
other variables. Using the mobile data network, these modules,
deployed around the world, communicate with your central
management systems to share the information they’re gathering,
in real time or near real time. The management system looks for
anomalies — such as unwanted vibration or rapid increases in
temperature — and takes action, for example by automatically
booking an engineer to visit with the right spare part, remotely
initiating a failover to a backup system, or polling all the other
pieces of equipment to double check for a similar emerging fault.
The technology is ready
M2M is not new — but it is becoming much more widespread
as the technologies behind it mature. Inexpensive, fast wireless
connectivity is now available nearly anywhere your assets
are located, with one SIM and a choice of compatible wireless
standards for international coverage. And even if the mobile
network doesn’t extend to your most remote sites, perhaps
underground or in coverage blackspots, M2M can also use satellite
links or many kinds of wired connectivity to communicate back to
base. Both application-specific and general-usage M2M terminals
are available to easily connect your application via standard
interfaces such as USB or Ethernet, meaning they’re easier to
integrate into your equipment.
The back-end infrastructure is also more ready than ever to use
M2M. Your operational processes like stock control and field job
allocation are now often digitised, which means you can connect
them to the insights that your M2M management platform
produces. For instance, an alert raised by an M2M system could be
routed direct to the nearest service engineer, who is notified by a
message on their mobile device.
Overheating
Alert
Dashboard
Bin Full
Alert
Empty
Alert
M2M
Platform
Controller
Engineer
Field
Force
Alert
M2M for industrial remote asset monitoring
Cost savings and quality
improvements are just the start
So what can M2M remote monitoring do for you?
Raise service quality
Sensors operate round the clock and can
alert you at the very first sign of a problem:
it’s “just in time” servicing, in effect —
you can adopt a proactive maintenance
approach, instead of “break and fix”. By
preventing failures before they occur, you
can eliminate downtime, raise the level of
service you offer your customers and get
longer useful life from the equipment that
you manufacture.
Increase efficiency
Just in time servicing is as beneficial for
you as it is for your customers. Using M2M,
you could schedule an engineer’s visit
at the first signs of falling performance,
perhaps as a motor starts to overheat —
avoiding unnecessary routine inspection
trips in the weeks and months before. You
can confidently raise the utilization of
your costly field engineering resources,
including vans, people, and spares stock.
Gather insight for business processes
M2M can help you turn information into
value. By aggregating and analysing the
detailed, continual flow of information
from all the assets you manage, you could
uncover new insights and opportunities
that would have been impossible using
manual maintenance processes.
For example, you could use the latest
analytics software to correlate a spate of
equipment failures to identify and correct
an intrinsic product flaw before it has a
chance to cause more damage — perhaps
even correcting the problem immediately
by sending a revised firmware version
or operating parameters to affected
equipment over the air.
Or you could feed large-scale usage data
into new product development, perhaps
tailoring the weight of oil you use in an
engine to the most common operating
temperature you’ve measured in real
customer situations.
Transform your business model
Ultimately, the information you get from
M2M monitoring has the potential to
support the evolution of your business
model. Because you can precisely track
and prove the work each asset does, its
lifespan and operational performance,
you have a much more solid foundation
for shifting to a charging clients not for
an upfront equipment purchase, but on a
utility basis for the output they receive —
whether that’s per passenger transported
by an escalator, per watt-hour generated
by a solar panel, or per scan for an MRI
machine.
This kind of charging model is potentially
much more attractive for your customers
because it ties directly into their cashflow
and the way they measure their own
business performance, and better for you
because you get an ongoing revenue
stream, greater profit margins, and the
ability to differentiate from your rivals.
5
Case studies
Keenan evolves from selling feeders to offering
a complete nutrition service with M2M
Over the years Keenan has moved from being a
manufacturer of agricultural feeding machines,
to the provider of a full feeding service. It built
up a team of animal nutritionists, vets and researchers who have
devised a system, called PACE, that enables a Keenan feeder to mix
a feed specifically tailored to the nutritional needs of a farmer’s
animals, producing consistent and optimal nutrition with less feed
and without the farmer having to mix feed proportions manually.
But until recently, to use PACE the farmer had to connect to
Keenan over the internet to download settings for the machine
and upload them to the feeding machine.
With the introduction of the iKeenan connectivity product, the
PACE system is now connected wirelessly using Vodafone’s global
M2M service. Keenan has complete remote control of each
feeder, improving efficiency and helping to ensure that the service
delivers consistent results, regardless of the farmer’s existing IT
infrastructure or computer literacy. Keenan can manage its SIMs
in real time using the dedicated web portal which provides a suite
of reporting tools, allowing it to provide a full end-to-end service
to its customers by manufacturing the machinery, providing the
nutritional service and controlling the transmission path between
the two.
Prosa’s connected beverage machines cut
maintenance, boost sales for leading beverage
companies
Telemetry solution provider Prosa’s Vebox solution
uses Vodafone to provide M2M connectivity for
4,000 drinks fountains and 5,000 beer taps across Italy. The
Vebox device sends 24 messages per day, alerting if there is a
mechanical fault, logging a work order and reducing unnecessary
maintenance call-outs. It also enables the beverage companies to
accurately plot hourly sales against marketing spend and gauge
the profitability of individual sites.
Prosa followed Vebox with an M2M-connected vending machine
solution and a device to monitor cooler cabinets, both now used
by beverage companies to monitor consumption (and plan
restocking) and cash flow. They can send a cashier to empty or
resupply machines, lowering the risk of theft.
But Prosa hasn’t stopped there. Its new cooler cabinet,
Emoticooler, features an interactive touchscreen, allowing
consumers to take photos, check the weather, or look up
ingredients. A camera captures images of those close to the
cabinet. It enables beverage companies to gather consumer data
at the point of purchase, and tailor marketing messages. Early
trials show the Emoticooler generates 3.5% more sales than a
standard cooler.
Mic-O-Data’s remote bin monitoring helps
councils cut CO
2
by 18%
Mic-O-Data’s TarDif product helps Dutch local
authorities control access to 6,000 communal
refuse collection points around the country,
limiting access to keyholding residents only. It’s a powerful
electronic system, which collects data that councils could use to
track individual residents’ behaviour and improve overall waste
management. But collectors still wasted time manually visiting
each bin on a strict schedule, even though they may be nearly
empty.
Now a Vodafone M2M SIM embedded in the TarDif module
transmits a daily status signal, alerting Mic-O-Data if the bin is
getting full, or if it hasn’t been closed properly. Local authorities
can now arrange for only full bins to be emptied: refuse collectors
make fewer unnecessary journeys, use less fuel and require
fewer refuse trucks. In fact, an independent study of just one city
council’s bins found that TarDif saved 18% of CO
2
emissions per
year, plus an estimated €92,035 in capital (purchase of trucks) and
operational costs (running, fuel and maintenance for the trucks).
Local authorities also get detailed data about who is using all
6,000 facilities on a daily basis. Within privacy limits, the data
can be scanned for trends and incentives can be customised to
support each authority’s mission to encourage recycling.
The success of the technology has had a dramatic effect on Mic-
O-Data’s business. The waste management business has doubled
in the last two years as the commercial and environmental
arguments prove compelling for local authorities, and Mic-O-Data
sees opportunities internationally, too.
Beverage machinesNutrition service Bin monitoring
Beverage machinesNutrition service Bin monitoring
Beverag machinesNutrition service Bin monitoring
It’s not just a kiosk, it’s an advertising platform. The
beverage company can change pricing and adjust the
messaging – all controlled remotely. It is total asset
management by telemetry.
Alberto Pravato, CEO, Prosa
M2M for industrial remote asset monitoring
Making it happen
Business process change is the key to value
If you’re to realise the full potential of M2M
remote monitoring, you need more than just a
technological change — you need to undertake
a business process re-engineering exercise.
Using M2M effectively means changing how you
decide which parts to keep in your inventory;
how you allocate jobs to field engineers; even
how you price your solutions to your customers.
The data that sensors collect, and that M2M
modules transmit, must make its way to the
right enterprise systems, where the right staff
and automated systems can use it to act —
data needs to be analysed and turned into
intelligence.
Obviously, there’s an upfront investment in time
and money to M2M-enable your business. As
well as process change, there’s product change,
too: specifying and integrating the sensors and
communications module into your equipment.
And there’s the cost of monthly connectivity for
sharing operational data between equipment
and central systems. But these expenses are a
trivial percentage of the overall product cost, and
are easily outweighed by the efficiencies that
M2M can achieve in business operations.
Where to start?
The first step is to evaluate how you’re managing
and monitoring your assets today, and start to
build a business case for how you want to make
improvements. Perhaps you have a vision for a
new service or business model that you want to
make real. The best M2M providers will work with
you to demonstrate the potential of M2M at a
well-equipped M2M testing centre, and then will
help you identify which information you need to
gather from your equipment, specify and build
an appropriate data connectivity concept, and
design a comprehensive solution including:
• A global M2M platform, essential for managing
connectivity
• Global SIMs, so you can deploy equipment
wherever you do business
• Preconfigured M2M terminals for easy
integration
• Global footprint, for network connectivity,
service and 24x7 support
• Help with application development to
accelerate time to market
Be wary of those that claim that one piece of the
puzzle alone is enough to produce results for
your business.
About Vodafone
Vodafone is one of the world’s leaders in M2M service delivery. We’ve been working
in M2M for over 20 years, and today we provide an end-to-end solution for industrial
remote monitoring: from building a business case through technical deployment
to training your staff and managing the service. Our capabilities include: global
M2M platform; global M2M-specific SIM cards; a broad portfolio of M2M terminals,
application and service enablement development, testing and deployment; network
connectivity; and system integration — all from a single supplier, with a single
contract.
To find out more about how we can help with your remote monitoring, please contact
your Vodafone account manager, email [email protected],
or visit m2m.vodafone.com
Want proof of our
experience? Don’t just
take our word for it. We’ve
been highly rated by
leading industry analysts
such as Current Analysis
and Machina Research,
and have worked on M2M
projects with clients such
as BMW, Amazon and
TomTom.
Visit m2m.vodafone.com/
why_vodafone/
to find out more.
7
m2m.vodafone.com
Vodafone Group 2014. This document is issued by Vodafone in confidence and is not to be reproduced in whole or
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owners. The information contained in this publication is correct at time of going to print. Such information may be
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services are subject to terms and conditions, copies of which may be obtained on request.
Raise service levels and cut costs
Machine to machine (M2M) communications is one of the most disruptive technologies available to businesses today, and its potential is only just
starting to be exploited. This paper explores how M2M can change how companies manage and maintain widely distributed industrial equipment, resulting in better equipment uptime, dramatically lower servicing costs, and even the ability to offer entirely new commercial and pricing models.
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