1TRANSFORMING SERVICE PARTS MANUFACTURING
IN A CONNECTED WORLD
Unlock Your Data • Unleash Your Sales
By Sean Duclaux,
Service Parts Solution Marketing
Manager, PROS
TRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLDTRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLD
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PROS + MICROSOFT DELIVER PRICING AND SALES
EFFECTIVENESS SOLUTIONS FROM GLOBAL SERVICE PART
MANUFACTURERS’ BIG DATA
The worldwide service parts
manufacturing industry generates more
than $1 trillion in annual revenue
worldwide. While the industry remains
an industrial and economic force, a
series of trends have forced suppliers
to find ways to become leaner and
more efficient. Faced with pressure to
cut supplier prices, higher costs for
critical raw materials, and increased
competition, suppliers have focused
primarily on efforts to rationalize
capacity and production, and the
results have had little positive influence
on manufacturers’ margins.
THE MOST POWERFUL PROFIT LEVER:
The game has changed, and
organizations are requiring a new
approach to business practices—
including more strategic use of the
most powerful lever of all: pricing. But
maximizing the impact of pricing on
business performance is not without its
own set of challenges. Accurate
pricing decisions must be made
quickly, and many manufacturers
struggle with time-consuming manual
processes of gathering data, analyzing
it, and reviewing market trends. You
can rise to this challenge by equipping
your sales teams with the appropriate
tools to help manage the process,
enabling you to spend your time
acting on big data instead of
gathering and analyzing it.
Imagine your sales force has the ability
to improve its win rate, leave less
money on the table, and have a more
effective selling capacity.
PROS and Microsoft can make this
vision a reality by giving your sales
teams access to critical information,
including active sales leads, pending
work items, email, alerts, price
approvals, work documents, and the
customer relationship management
pipeline, all from within familiar user
interfaces that have been tailored to
their specific business role and
connected to market and company
data sources. With this solution, sales
professionals can initiate price and
quote requests and receive a
scientifically generated price
recommendation from the PROS
optimization engine, enabled by
Microsoft’s Discrete Industry Reference
Architecture (DIRA) Framework
technologies.
Sales professionals gain further views
into the rationale for their
recommended pricing through
information such as target prices,
customers’ willingness to pay, last
price quoted, changes in costs of
goods, and market averages.
Salespeople are able to collaborate
among the sales team and among the
broader organization, empowering
them with both internal and external
expertise and knowledge in their
negotiations. Armed with this insight,
they have valid and actionable data to
improve their confidence and make
contract negotiations less risky. In
addition, sales professionals can
quickly generate price quotes and
send them to their customers using an
automatically populated email
template. By leveraging the power of
informed pricing, coupled with familiar
and easy-to-use tools, your sales team
is able to drive improved financial
performance.
HARNESSING THE POWER AND
PROMISE OF PRICING:
PROS and Microsoft are working
together to provide a tighter coupling
TRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLDTRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLD
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of Microsoft’s DIRA Framework
technologies. The goal is to provide
customers with the powerful
combination of the two companies’
key strengths: Microsoft’s ubiquitous,
easy-to-use, widely adopted and
supported productivity tools and
PROS’ scientific, dynamic, and feature-
rich pricing functionality.
PROS and Microsoft recognize that the
full potential of a high-performance
pricing solution can be more fully
realized when the power of advanced
science-based pricing is made as
approachable as possible to all users.
ABOUT MICROSOFT’S DIRA
FOUNDATION
Microsoft’s Discrete Industry Reference
Architecture (DIRA) provides a
framework to help manufacturers
improve their agility, competitiveness,
and profitability. It currently includes
six themes that address key business
needs for discrete manufacturers as
they shift toward a more connected,
engaged, agile, knowledge-driven
organization.
Microsoft technologies, such as
SharePoint and SQL Server, anchor
these pillars, forming the foundation
of a secure, scalable, adaptive
architecture.
The framework offers a set of guiding
principles to help manufacturers select
the strategic technologies best suited
for their particular business objectives.
This approach enables discrete
manufacturers to bridge business and
technology requirements with a few
governing principles that ultimately lead
to a connected, engaged, dynamic
enterprise. Here are the pillars:
• Natural user experiences to simplify
human-computer interfaces through
“natural” or intuitive inputs like
touch, voice, and gestures.
• Role-based productivity and insights
to empower authentic employee
engagement across a distributed
enterprise as a venue for immediate
and relevant collaboration around
processes and information to
facilitate decision-making.
• Social business to create
connections among knowledgeable
people and networks of experts
to optimize knowledge sharing
and skill usage both internally and
externally.
• Smart connected devices to enable
real-time access via mobile devices
to perform real-time analytics
and to capitalize on business
opportunities.
• Dynamic business networks to form
quick and flexible connections
through the value chain to help
manufacturers leverage the benefits
of an agile connected enterprise
across complex business and
Comparison of Profit Levers
The Promise of Pricing:
The Most Powerful Lever to Drive Profits
Revenue
Focused
5.9%
2.8%
1.8%
®
8.7%
IN
C
RE
A
SE
IN
O
PE
RA
TI
O
N
S
PR
O
FI
T
TRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLDTRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLD
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consumer networks, including rapid
response and innovation.
• Secure, scalable, and adaptive
infrastructure provides a cost-
effective foundation of software and
hardware across mobile devices,
desktops, and data centers to
support a distributed organization
Using technologies that span these six
themes increases efficiencies and
boosts performance faster in a
contemporary agile manufacturing
environment than do traditional
approaches.
THE COMBINED POWER OF PROS
AND DIRA
PROS and Microsoft understand that
successful pricing software needs to
deliver meaningful business
intelligence to front-line sellers in
real-time and to integrate with your
existing tools and business processes.
For example, PROS integration with
Microsoft SharePoint facilitates
collaboration among sales teams and
others across the organization,
enabling sellers to stay abreast of
activities and conversations with
customers and other stakeholders
through social techniques, seeking
advice and collaborating within the
context of their business.
PROS and Microsoft are committed to
helping companies everywhere
leverage their existing Microsoft DIRA
Framework to realize what pricing
optimization can mean for their
profitability. Through this cooperation,
the PROS Pricing Solution Suite
combines scientific, dynamic, and
feature-rich pricing functionality with
the power of Microsoft SQL Server
2012. The solution works seamlessly
with Microsoft Office, Microsoft
SharePoint Server, and other tools,
such as Microsoft PowerPivot, to
provide world-class pricing capabilities
to customers in a familiar context. By
deploying SQL Server 2012 Analysis
Services in tabular mode, PROS
customers can pull data from multiple
sources and cache it in an in-memory
columnstore index. The xVelocity
engine, which also includes data
compression algorithms, increases
query speed and reduces or eliminates
the need for prebuilt aggregate
solutions.
Using the integrated solution,
businesses are able to make more
informed, less risky pricing decisions
with high user adoption and
outstanding software cost/
performance ratios.
RECURRING PROFITS
With PROS software built on the
Microsoft DIRA Framework, companies
are able to gain higher profits year
after year. Improved margin
opportunities are embedded into a
company’s systems, providing real,
hard-dollar margin and revenue
improvements.
REDUCED RISKS
Because PROS brings rigor and
accountability to pricing, our software
provides governance that minimizes
AFTER AN EXHAUSTIVE REVIEW OF ADVANCED PRICING SOFTWARE
VENDORS, IT BECAME VERY CLEAR TO US THAT PROS IS THE RIGHT
PARTNER TO SUPPORT OUR PROFITABLE GROWTH INITIATIVES AND TO
IMPROVE OPERATING EASE AND SPEED FOR OUR DEALER NETWORK. —
JOEL LARSEN, DIRECTOR OF PRICING & STRATEGIC INITIATIVES,
NAVISTAR PARTS
TRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLDTRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLD
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the risk inherent in the complex pricing
process. PROS provides a single
source where every price point can
be documented and supported.
SMARTER PRICING DECISIONS
The combination of PROS and the
business intelligence capabilities of
SQL Server provide critical
information to drive better pricing
decisions. Sales professionals gain
key insights, such as what other
customers are paying for products,
what the products cost to manufacture,
and what are acceptable—as well as
ideal—profit margins, to give them
greater confidence in selling. Through
science-based pricing guidance,
complemented by the simplicity and
ease-of-use of Microsoft’s DIRA
solutions, PROS empowers salespeople
to close the best deals every time.
HIGH USER ADOPTION RATES
PROS relies on familiar Microsoft
interfaces with built-in and custom
web parts, which makes our solutions
easy to use and manage. These web
parts can be displayed based on the
user role, so that users in specific
groups or business functions see
information that is relevant to them.
Customers can continue to use
familiar tools, such as Microsoft Office
and Excel, and interact with PROS
pricing capabilities, which are
embedded into those tools.
Outstanding cost/performance ratios
In addition to reducing licensing costs,
most PROS customers gain better
performance while using existing
server hardware. Based on the
Microsoft DIRA Framework, PROS
meets the needs of enterprise
customers while reducing their total
cost of ownership.
SUMMARY
High-performing businesses recognize
pricing capabilities as one of the
strongest profit-improvement levers.
Placing the most advanced pricing
information within reach of everyday
users is a key way to realize the
benefits from pricing capabilities.
Using expertise from PROS and
Microsoft, companies can focus on
common tools as the critical enablers
for realizing the full value of pricing
systems for the entire company.
Deeper integration between
PROS pricing solutions and the
Microsoft technology stack brings
the power of advanced, science-
based pricing to business users
through Microsoft’s familiar and
widely adopted productivity tools.
It promotes an advanced, rich, and
customizable workspace for the end
user while providing enterprises
the infrastructure to add additional
capabilities and integration points
as necessary for their businesses.
Dynamic
Business
Networks
Agile connected
enterprise
Secure, scalable, adaptable infrastucture
Smart
Connected
Devices
Smart device
platform &
management
Connectivity &
online services
Intelligent systems
Social
Business
Collaboration &
knowledge sharing
Find & access skills
& expertise
anywhere
Digital customer
engagement
Role-based
Productivity &
Insights
Broad Enterprise
Information Access
Timely insights for
better decisions
People, Process &
Information
integration
DIRA Framework
Natural User
Experiences
Simplicity &
Ease-of-use
Tailored modes of
interaction
Seamless device
access
Multi-enterprise
business networks
Connected
customer-to-
enterprise network
TRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLDTRANSFORMING SERVICE PARTS MANUFACTURING IN A CONNECTED WORLD
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Sean Duclaux serves as PROS Service Parts Industry Marketing Manager,
responsible for the development of the company’s go-to-market strategy,
and positioning of its Service Parts pricing and revenue management
product portfolio.
Prior to joining PROS, Duclaux held leadership positions in enterprise software
companies, including AspenTech, BMC Software and Empirix. Throughout his
career, he has worked in diverse roles, from product management, marketing,
program management, R&D and operations, where he developed a strategic vision
to define market-focused solutions and executed go-to-market programs.
Duclaux earned an MBA from the University of Houston; an MS in computer
science from the University of New Orleans and a BS from Spring Hill College.
Sean Duclaux
PROS Holdings, Inc. (NYSE: PRO) is a big data software company that helps
customers outperform in their markets by using big data to sell more effectively.
We apply 27 years of data science experience to unlock buying patterns and
preferences within transaction data to reveal which opportunities are most
likely to close, which offers are most likely to sell and which prices are most
likely to win. PROS offers big data solutions to optimize sales, pricing, quoting,
rebates and revenue management across more than 30 industries. PROS has
implemented more than 600 solutions in more than 55 countries. The PROS
team comprises more than 700 professionals around the world.
To learn more, visit www.pros.com.
About PROS
PROS.com
Copyright © 2013, PROS Inc. All rights reserved. This document is provided for information purposes only and the contents hereof are subject to change without notice. This
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Transforming Service Parts Manufacturing in a Connected World
Imagine a world where your sales force has the ability to improve its win rate, leave less money on the table, and have a more effective selling capacity. Find out how PROS and Microsoft have joined forces to empower spare parts manufacturers.
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