Big Money in 'Just Enough' Food

The Wall Street Journal's Lunch Break covers the lucrative "just enough" food market. Food manufacturers are giving "from scratch" a little help as they manufacture products to compete for a lucrative market segment that is looking for home cooking but doesn't want all the work.

Jun 21, 2013

The Wall Street Journal's Lunch Break covers the lucrative "just enough" food market. Food manufacturers are giving "from scratch" a little help as they manufacture products to compete for a lucrative market segment that is looking for home cooking but doesn't want all the work.

Latest in Home
Modern white multi-story commercial building with glass windows and flags on rooftop, surrounded by landscaping and parked vehicles
Dutch Manufacturer Investing $77M to Expand Georgia Semiconductor Equipment Plant
October 15, 2026
Business professionals gathered in South Carolina Lounge for corporate presentation at podium with display screen
Seven Automotive Suppliers to Spend $82M in South Carolina
October 16, 2026
Black and white formula SAE race car with number 35 on concrete track near barrier
Meet Today’s Engineering Students Who Are Building Our Future
October 16, 2026
Three colorful retro-style measuring tapes in teal, gray, and yellow-green with white measurement scales displayed against a white background
Camera-Based Linear Positioning Systems Add Compact Design, IO-Link and EtherCAT Interfaces
October 16, 2026
Related Stories
Mnet 125465 Chemplantexplosion
Safety
Tennessee Fines Chemical Plant $25,000 In Hydrogen Explosion
More
Modern white multi-story commercial building with glass windows and flags on rooftop, surrounded by landscaping and parked vehicles
Operations
Dutch Manufacturer Investing $77M to Expand Georgia Semiconductor Equipment Plant
The company expects the project to create about 120 jobs.
October 15, 2026
Business professionals gathered in South Carolina Lounge for corporate presentation at podium with display screen
Automotive
Seven Automotive Suppliers to Spend $82M in South Carolina
The suppliers will make components for Scout Motors vehicles.
October 16, 2026
Black and white formula SAE race car with number 35 on concrete track near barrier
Technology
Meet Today’s Engineering Students Who Are Building Our Future
These engineering students are already doing aerospace work—here's how they got there before graduation.
October 16, 2026
Three colorful retro-style measuring tapes in teal, gray, and yellow-green with white measurement scales displayed against a white background
Technology
Camera-Based Linear Positioning Systems Add Compact Design, IO-Link and EtherCAT Interfaces
Precise absolute positioning in real-time.
October 16, 2026
Two dirt-covered hands showing calluses and wear from manual labor in a workshop setting
Operations
One Wipe Does Not Fit All: Choosing the Right Wipe for the Job
Why one industrial wipe simply cannot handle every facility challenge effectively.
October 16, 2026
Large agricultural drone with orange payload container hovering above dry field under clear blue sky
Aerospace
'StarGate' Aerial Medical Evacuation Drone Could Transform Battlefield
WATCH: It could reach critically wounded soldiers trapped deep inside the "kill zone."
October 16, 2026
Hitachi corporate manufacturing facility with modern architecture, surrounded by landscaping and parking lot
Operations
Hitachi Picks North American Site for Transformer Insulation Factory
It's expected to be completed by 2028.
October 16, 2026
Surveying & Scale industrial warehouse building with metal siding and parked vehicles in desert landscape
Industry 4.0
New Startup Aims to Bring AI and Robotics to Material Manufacturing
A longtime Los Alamos National Laboratory scientist founded the company.
October 16, 2026
Architectural rendering of modern industrial facility with white buildings, green landscaping, and curved driveway
Operations
M.C. Dean's $412M Virginia Expansion to Add Two Factories, 1,950 Jobs
The plans include a 442,000-square-foot building and a 1.5 million-square-foot building.
October 15, 2026
Aerial view of blue roller coaster tracks winding through an amusement park surrounded by trees and landscape
Operations
Roller Coaster Death Puts Safety Spotlight on Ever More Thrilling Rides
Experts say roller coaster safety mechanisms are "dependable."
October 15, 2026
GM Defense UGV unmanned ground vehicle concept in sage green with autonomous capabilities on stormy landscape
Automotive
GM's UGV Concept Kills the Cabin for Unmanned Defense
The UGV can silently carry supplies and evacuate troops using an ICE engine.
October 15, 2026
Person holding black spiked helmet against blue sky with mountains in background
Operations
Non-Traditional Defense Contractor to Build Advanced Manufacturing Facility in North Carolina
In two and a half years, Corvid has grown from 8,000 square feet of manufacturing space to 800,000 square feet.
October 15, 2026
Corporate event in industrial warehouse with blue banner reading 'Future Home of 24 Hadrian Machines' and yellow excavators
Operations
Lockheed Martin Expands Munitions Manufacturing in Texas
It expects to create 2,000 jobs.
October 15, 2026
TSMC logo displayed on building exterior signage with person walking past
Operations
Taiwan Chipmaker TSMC Explores Texas Investment to Expand Production in the U.S.
It is open to collaborating with Elon Musk's planned "Terafab."
October 15, 2026
Modern industrial facility with Helios Technologies signage, featuring blue and white architecture with cylindrical ventilation stacks on the roofline.
Operations
GlobalFoundries to Open 2 New Chip Plants in New York
They're financed by an investment of up to $21 billion from Japan.
October 14, 2026