SUNNYVALE, CA – Real-Time Innovations (RTI), a leader in delivering fast, scalable messaging software, announced that it continued its expansion in Aerospace and Defense in 2011 with increased customer acquisition in new markets and industries, and expanded global channels. New, larger corporate headquarters in the heart of Silicon Valley and a global rebranding campaign will support the company’s planned growth with additional commercial audiences and applications.
“This past year, RTI solidified our leadership position in real-time middleware for Aerospace and Defense and began expanding our reach into other application areas. We see a huge opportunity for RTI in high-performance commercial applications, such as process automation, smart energy, healthcare and automotive, and are already experiencing success with early customer adoption. We anticipate a high growth year in terms of new customers, partners and employees,” said Dr. Stan Schneider, CEO of RTI.
To accommodate growth, RTI announced its move to larger corporate headquarters at 232 East Java Drive in Sunnyvale, California, where the company officially opened its doors this week.
RTI Targets New Customers and Markets
In Aerospace and Defense, RTI enjoys 70 percent market share and this year added new customers in these segments, including SRC, Inc., Cassidian, and Ultra, to name a few. Results from early success in new markets such as automotive and smart energy will be announced later this quarter. Global growth is also fueled by the addition of new international distributors, including Matrix, Israel’s leading systems integrator.
To support the company’s growth and expansion, RTI also launched a new global branding campaign. Barbara Radabaugh, RTI’s vice president of marketing explained, “The new ‘look and feel’, corporate ID, web site and overall communications align with our continued success and confident expansion into new industries. RTI’s new tagline, ‘Your Systems. Working as One,’ reflects our ability to tackle the growing demand for integrating complex, disparate systems in A&D as well as in new commercial markets.”