Simple Paper Keeps Produce Fresh Up to 2-4 Times Longer

Fenugreen, a simple piece of paper infused with a mixture of organic spices and botanicals that inhibit bacterial and fungal growth and extend the life of quickly perishable produce, is featured in the week's segment of The Lempert Report Innovation Series.

Mnet 139278 Fenugreen Lead

SANTA MONICA, Calif. (PRNewswire) — Fenugreen, a simple piece of paper infused with a mixture of organic spices and botanicals that inhibit bacterial and fungal growth and extend the life of quickly perishable produce, is featured in the week's segment of The Lempert Report Innovation Series, a weekly video series featuring innovation in the food world that examines cutting-edge products that can help.

Sponsored by Tetra Pak® in the U.S., the videos are found online at The Lempert Report's YouTube Channel and on Tetra Pak's U.S. consumer Web site BeCartonSmart.com.

"This is brilliant," says Phil Lempert, CEO and editor of The Lempert Report. "Fenugreen can revolutionize the food economy helping to keep produce fresh from the farm-to-the-retailer, and then into consumer's homes. In addition, it can cut back on transportation, inventory and energy costs."

According to a report by the National Resources Defense Council, Americans throw away nearly half of their food annually and 25 percent of the world's harvest is lost to spoilage. However, Fenugreen FreshPaper is now used by farmers and families across the globe, and the company is establishing initiatives to benefit local food banks in the U.S. and small-scale farmers in the developing world.

FreshPaper sheets are recyclable, biodegradable, compostable, and made in the USA.

The Lempert Report Innovation Series is available online for consumers, food industry insiders and as ready-to-air segments for newsrooms.

About The Lempert Report
The Lempert Report is an up-to-the minute empowering video trend report uploaded every Monday, Tuesday, Thursday and Friday. TLR is the leading resource for supermarket trends and where they intersect with the consumer; offering both the retail and CPG communities' unique insights to capitalize on those opportunities. www.TheLempertReport.com

 

About Tetra Pak
Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that meet the needs of hundreds of millions of people in more than 170 countries around the world. Our motto, "PROTECTS WHAT'S GOOD™," reflects our vision to make food safe and available everywhere. www.tetrapakusa.com.

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