Daily Sound Bite: Does Diet Coke Still Have a Sweet Future?

A Coca-Cola executive said that Diet Coke is "under a bit of pressure," due to concern over artificial sweeteners that has been rising in recent years. Steve Cahillane, who heads Coca-Cola's North American and Latin American business, said many diet foods and drinks in the U.S. are facing the same concerns.

Mnet 129421 Coca Cola Lead 18

A Coca-Cola executive said that Diet Coke is "under a bit of pressure," due to concern over artificial sweeteners that has been rising in recent years. Steve Cahillane, who heads Coca-Cola's North American and Latin American business, said many diet foods and drinks in the U.S. are facing the same concerns. Cahillane noted:

"We believe very strongly in the future of Diet Coke."

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