(PRNewswire) — A new national marketing campaign recognizes winter sports athletes and shows how their preparations for the world stage have been BUILT WITH CHOCOLATE MILK™.
Backed by Women's Ski Jumping USA and USA Hockey, the new campaign showcases what elite athletes have known for years — and what research supports: drinking low-fat chocolate milk after strenuous exercise helps athletes refuel and rebuild their bodies so they're ready to give it their all in their next workout or competition. (PRNewsFoto/MilkPEP)