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Photo of the Day: Milking the Super Bowl

The Milk Processor Education Program, known as MilkPep and popular for its "Got Milk?" print ads, is featuring actor and professional wrestler Dwayne "The Rock" Johnson in a 30-second ad in the second quarter of the Super Bowl that is directed by Peter Berg.

(AP) — This undated screenshot provided by the Milk Processor Education Program, known as MilkPep shows the company's Super Bowl advertisement.

The Milk Processor Education Program, known as MilkPep and popular for its "Got Milk?" print ads, is featuring actor and professional wrestler Dwayne "The Rock" Johnson in a 30-second ad in the second quarter that is directed by Peter Berg. (AP Photo/Milk Processor Education Program)