A group of food industry organizations are launching a new entity, The Center for Food Integrity, to increase consumer trust and understanding of the contemporary food system. The Center for Food Integrity is a combination of The Grow America Project and Best Food Nation, two national initiatives established in 2006 to increase public understanding about the food system.
The organization’s primary mission is to engage with stakeholders, model practices that build trust with consumers, and share accurate, balanced information about the U.S. food system.
The new entity has support from more than 20 organizations representing each segment of the food chain, including farmers and ranchers, processors, and companies that deliver food products under local, regional and global brand names, and government.
In the next few months, The Center for Food Integrity will coordinate teams to provide strategic leadership for addressing five important issues: 1) health and nutrition; 2) food safety; 3) worker care; 4) environment, and; 5) food animal well being. Within these areas, The Center for Food Integrity will work with its members to develop, recognize and celebrate responsible practices that build trust in our food system.
The Center for Food Integrity is supported by the American Egg Board, The American Farm Bureau Federation, Countrymark Cooperative, Elanco Animal Health, Fair Oaks Dairy Farm, Indiana Packers Corporation, Indiana State Department of Agriculture, Maple Leaf Farms, Monsanto, National Chicken Council, National Council of Chain Restaurants, National Milk Producers Federation, National Pork Board, National Pork Producers Council, National Restaurant Association, National Turkey Federation, Produce Marketing Association, Purdue University, United Egg Producers, and United Soybean Board. For more information, visit www.foodintegrity.org.