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Tesla names automotive newcomers as Model S execs

DETROIT (Reuters) - Tesla Motors named four executives, none from the automotive industry, to help the Silicon Valley company prepare for the mass production of its Model S car, which is due out in...

DETROIT (Reuters) - Tesla Motors named four executives, none from the automotive industry, to help the Silicon Valley company prepare for the mass production of its Model S car, which is due out in 2012.

Tesla on Tuesday said it appointed Ravi Simhambhatla as vice president of information technology and business applications, Greg Reichow as vice president of powertrain operations, Peter Carlsson as vice president of supply chain and John Hillegass as vice president of design and retail development.

Tesla plans to debut the Model S in mid-2012. It hopes that the sedan will widen its scope from being a niche brand that sells only the expensive Roadster sports car. The base model of the Model S will cost about $57,400 compared to the Roadster's base price of $109,000, before a $7,500 federal tax credit and other rebates.

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