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Ford Explorer built of LEGO bricks rolls off the line in Chicago; Ford leads Motorist Choice Awards; Compare your F-150 to the competition, and have fun doing it; New England cab company adds 35 CNG Ford Transit Connect Taxis; New SYNC site highlights how and why Ford technology makes lives better

Ford Explorer built of LEGO bricks rolls off the…

Ford Explorer built of LEGO bricks rolls off the line in Chicago

The new Ford Explorer is a head-turner, no doubt about it. But a bright red Explorer that rolled off the line at Chicago Assembly Plant this week was a little unusual – it was built from more than 380,000 LEGO bricks, weighed 2,654 pounds, and was created by 22 designers. After its debut at the plant, the LEGO Explorer began its journey to the new 150-acre LEGOLAND® Florida theme park in a trailer with transparent sides. It eventually will be featured in front of one of the park's attractions, the Ford Driving School for Children.

Angie Kozleski  |  akozlesk@ford.com  |  313.323.1984

Ford leads Motorist Choice Awards

Ford Motor Company won six 2011 Motorist Choice Awards from IntelliChoice and AutoPacific, more than any other manufacturer. These coveted awards are designed to recognize vehicles that deliver a compelling combination of high consumer satisfaction and lower-than-expected ownership costs. Popular segment winners include Ford Fusion Hybrid, Expedition and Expedition EL (winner in two categories), while Lincoln MKZ Hybrid and Navigator took top honors in Premium segment categories. Click here for the full release.

Compare your F-150 to the competition, and have fun doing it

How do truck buyers really know they made the right choice? Ford truck buyers can confirm they're making the best possible decision when purchasing an F-150 thanks to the new Head to Head Pickup Comparison tool. In just four simple steps, it shows the best engine choice for each customer's individual needs. The new online tool, complete with detailed data and interactive graphics, shows customers how their powertrain of choice stacks up against the competition. Users can then share their findings on Facebook or Twitter, print their results, go on to build and price their F-150, or check out the EcoBoost® F-150 Torture Test videos. The comparison tool also will live on kbb.com in the coming weeks. Ford is the first automaker to feature an interactive tool for competitive comparison.

Richard Truett  |  rtruett1@ford.com  |  313.323.7045

New England cab company adds 35 CNG Ford Transit Connect Taxis

The global footprint of a New England cab company is now a bit smaller after it put 35 compressed natural gas (CNG)-powered Ford Transit Connect Taxis into service. Metro Taxi of West Haven, Conn., added the Transit Connect Taxis to its fleet as part of its efforts to reduce reliance on gasoline and greenhouse gas emissions. The cabs are the first CNG-powered Transit Connect Taxis in New England. West Haven joins a growing list of municipalities to offer CNG-powered Ford Transit Connect Taxis. Other places that have CNG versions of Transit Connect servicing passengers include Chicago, Las Vegas, St. Louis and Orange County in California.

Dan Pierce  |  dpierc41@ford.com  |  313.594.0949

New SYNC site highlights how and why Ford technology makes lives better

The new website for Ford SYNC® is designed to help visitors understand how and why SYNC matters by enhancing the instructional approach of the original site with a more experiential feel. Ford web designers said they built the easy-to-use and understand website for anyone interested in SYNC – from those shopping for a SYNC-equipped Ford car or truck who want to know more about the technology to those who already have it. Among the changes is a homepage that features owner experience videos with customers talking about the benefits of SYNC, including staying in touch, driver assistance, entertainment and peace of mind.

Alan Hall  |  ahall32@ford.com  |  313.594.3744

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