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Newell Rubbermaid Appoints New International President

Consumer product manufacturer Newell Rubbermaid said it promoted Eduardo Senf, the president of its Latin America operation, to international president.

ATLANTA (AP) -- Consumer product manufacturer Newell Rubbermaid said Wednesday it has promoted the president of its Latin America operation to international president.

Eduardo Senf, 50, takes on new duties in the newly created position on Jan. 1.

The new job is the consolidation of two positions that encompass all regions outside North America.

Senf will be responsible for managing regional operations and driving new revenue expansion.

In the company's Europe, Middle East, Africa and Asia-Pacific regions, Senf will succeed Magnus Nicolin, who is leaving the company to pursue other interests.

Senf, a native of Brazil, joined Newell Rubbermaid in 2004. He was named president of the Latin America operation in 2008.

Newell Rubbermaid makes a variety of consumer products including Sharpie pens, Calphalon cookware, and Rubbermaid brand household products.

Its shares rose 21 cents, or 1.4 percent, to close at $14.76.