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Ford Of Canada Appoints President, CEO

Canadian arm of Ford Motor Co. has named David Mondragon as president and chief executive officer.

DETROIT (AP) -- The Canadian arm of Ford Motor Co. has appointed David Mondragon as president and chief executive officer.

The move announced Monday by the Dearborn-based automaker is effective Sept. 1, when the company introduces its expanded 2009 model lineup.

The 47-year-old Mondragon assumes leadership of Ford of Canada as the company accelerates plans to introduce more new fuel-efficient vehicles. During his 23-year career, Mondragon has served in a variety of leadership roles within Ford's sales and marketing organization.

He replaces Barry Engle, who announced last week that he is leaving the company. Engle will serve as president and CEO of New Holland Agricultural Equipment SPA, a unit of CNH Global NV, effective Sept. 8.

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