DaimlerChrysler to Invest CDN $768 Million in Canada

Wed, 11/23/2005 - 9:54am
Anita LaFond

The Chrysler Group is announcing details of an investment plan totaling CDN $768 (US $640) million in its Canadian operations,including new investments in facilities, flexible manufacturing and automotive research and development. The investment plan will strengthen the Chrysler Group's leadership role in the Canadian automotive industry. Through October, Chrysler Group is the second leading seller and manufacturer of motor vehicles in Canada.

Flexible manufacturing is the ability to respond to market demand by manufacturing multiple vehicle models and model variants on the same assembly line."The support of the Ontario and Federal governments is instrumental in building the business case for new investments in our Canadian operations,"said Tom LaSorda, Chrysler Group President and CEO. "With these new investments, DaimlerChrysler's Canadian manufacturing and R&D operations will continue to play a critical role in the company's global drive to achieving industry-leading products and benchmark operations. The investment is a combination of government involvement, a responsible new collective agreement with the Canadian Auto Workers union (in September inSeptember 2005), and ultimately, the market response to the Chrysler products the Chrysler Group manufactures in Canada."

DaimlerChrysler Canada employs approximately 12,000 people directly and sells Chrysler, Jeep(R) and Dodge vehicles through a network of 475 retailers.


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