Create a free Manufacturing.net account to continue

Diamond Foods Buys Pop Secret From General Mills

Maker of Emerald and Diamond nuts is buying the Pop Secret popcorn business from food maker General Mills in a cash deal the companies valued at $190 million.

STOCKTON, Calif. (AP) -- Diamond Foods Inc. said Wednesday it's buying the Pop Secret popcorn business from food maker General Mills Inc. in a cash deal the companies valued at $190 million.

Executives at Diamond Foods, which makes and sells nuts and other snacks under the Emerald and Diamond brands, said the addition of the nation's second-largest microwave popcorn brand will increase the company's presence in grocery store snack aisles.

The Stockton, Calif.-based company expects Pop Secret to add up to $90 million in annualized sales. In 2007, Diamond Foods booked revenue of $522.6 million.

The deal is being financed in part with proceeds from a five-year, $250 million credit facility.

Diamond shares rose 17 cents to close at $26.17, while shares of Minneapolis-based General Mills added 3 cents to finish at $67.09.

More in Supply Chain