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Financial Troubles End Chrysler's Hybrid SUV Plans
By Ann M. Job
Manufacturing.Net - November 12, 2008

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DETROIT (AP) -- As if we need it, here's more evidence that the domestic auto industry is hurting: Production of the newest and most powerful gasoline-electric hybrid sport utility vehicles is ending this year, just a couple months after the vehicles arrived in dealer showrooms.

It's too bad, because the eight-passenger, 2009 Dodge Durango Hybrid and sibling Chrysler Aspen Hybrid are roomy, capable, fuel-efficient by V-8 standards, and full of utility. They're also the only hybrids on the market to have a Hemi V-8.

And despite the impressive 385 horsepower that the Hemi-hybrid powerplant system generates for the Durango and Aspen Hybrids, these vehicles carry the best federal government fuel economy ratings for four-wheel drive, large SUVs in the country.

Their 20 miles per gallon in city driving and 22 mpg on the highway rating tops the 20/20-mpg of the four-wheel drive, 2009 Chevrolet Tahoe and Cadillac Escalade SUVs, which have 332-horsepower V-8s.

The Tahoe and Escalade also are offered in two-wheel drive, with mileage ratings of 21/22 mpg. The Durango and Aspen hybrids come only with four-wheel drive.

Parent company Chrysler LLC is hardly giving the new hybrids a chance. But hard-pressed by cratering SUV sales and financial problems, Chrysler is closing the Newark, Del., assembly plant that makes the Durango and Aspen Hybrid by the end of this year and has no plans to move production to another plant.

The Durango and Aspen Hybrids are hardly inexpensive, with starting retail prices over $45,000. But they're bargains compared with other big hybrid SUVs. Starting manufacturer's suggested retail prices, including destination charge, are $45,340 for the 2009 gas-electric Durango and $45,570 for the 2009 Aspen Hybrid.

In comparison, the 2009 Chevrolet Tahoe hybrid with two-wheel drive starts at $51,405, while the luxury-branded 2008 Cadillac Escalade hybrid starts at $71,685 for a two-wheel drive model.

The test Durango Hybrid showed its stuff in a 1,000-mile road trip, lugging boxes, suitcases and at times, a carload of adults. It can tow up to 6,000 pounds, too.

Everyone had comfortable space inside and good views out from the tall Durango. We all bounded out after five hours of travel with no back pain or fatigue, and second- and third-row passengers pleasantly whiled away the time watching movies via the optional entertainment center.

There was a bounciness to the ride, since the Durango uses a truck-based frame and, with 18-inch wheels and tires, sort of shudders over some road bumps. Even in mild curves, there was noticeable head toss as the vehicle mass moved from one side to the other and with it, passenger heads leaned, too.

Emergency maneuvers could bring momentary panic, because the high ride and more than 5,000 pounds of weight of the Durango Hybrid created an unsettling sense that the SUV was about to rotate in a scary way.

But steady steering and electronic stability control helped keep the SUV on proper course.

Engine power is the highlight of this SUV. At slow speeds, I moved silently through parking lots as the Durango Hybrid operated on fuel-saving electric power. But I had to watch pedestrians carefully because they had no audible warning I was coming up behind them.

The electric motors alone could provide up to 235 foot-pounds of torque right away for quick startups on city streets, and when the 5.7-liter Hemi V-8 kicked in, the Durango Hybrid was as strong and powerful a machine as any big SUV.

I loved how the Hemi engine's 380 foot-pounds of torque at 4,200 rpm just took over when I passed other cars effortlessly on highways. And I never lacked for horsepower. If anything, I had to watch the speedometer closely because it was easy to move right along in this sizable SUV.

Other drivers didn't notice this was a hybrid SUV, and why should they? Other than the words "Hybrid Two-Mode Hemi" on the fenders and tailgate, there wasn't much to tell them this isn't a usual, five-door Durango.

Inside, it was much the same, save for a gauge in the instrument panel that shows a driver whether the hybrid system is charging, whether the driver is in economy mode or using all engine power. There also was a display screen that could be posted in the middle of the dashboard to show a diagram of power usage and generation as the vehicle traveled.

Shifts from the automatic transmission were smooth, and there was no hesitation or weirdness as the power shifted between electric motors and the Hemi V-8.

The only thing that passengers noticed was a high-pitched whine that emanated from the electric system. It was annoying enough that a passenger started to mimic it about four hours into the drive.

The Durango Hybrid uses regular gasoline, so at today's prices, a fill-up of the 27-gallon tank is more than $62.

The Durango Hybrid didn't have anything that showed average fuel economy, so I had to pull out a calculator to figure it myself: just over 19 mpg for a loaded SUV making good time on highways and city streets.

The tester had side running boards, which came in handy to help everyone climb up and inside.

The standard rear camera and sensors were necessary during backups, though after rainy weather, I had to clean dirt off the camera lens in order to see clearly.

The rear cargo floor was up a ways from the pavement -- at high thigh level on me -- so items need to be hefted upward. The Durango Hybrid offers 102.4 cubic feet of cargo space, with second and third row seats folded down.


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Talkback!
Manufacturing.net is pleased to provide you an opportunity to share your opinions on any of the news stories or articles on our site. We reserve the right to edit/remove comments.
Viewing 14 User Comments
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A Ridiculous Product Concept  11/12/2008 1:59:00 PM
This had failure from the conceptual start. Just how many times would these lumbering living rooms have more than 1 passenger. These Square-Ugly-Vehicles end up being used for commuting to/from work and it is an absolute waste of this planet to see them clog up the streets during rush hour. 20-22 mpg hybrid? What a joke! How about a simple 40+ mpg hybrid sedan?
ridiculous ?!?!? not-so-much  11/12/2008 5:13:00 PM
oh yeah ? then try towing a trailer, or hauling a heavy load with your Prius, you $marta$$.
Hybird   11/12/2008 8:05:00 PM
I say everyone gets a new Hybird who is over 16 and let them have it for free as we are to share the wealth and Chrysler will get paid by the Government and then let us all who are working age 18 and over receive $100000 a year if we work or if we do not work.Credit cards we can charge and no repay.What a world! Share the wealth. who care how much gas costs hybirds will be outdated and gas will be free from Government supported stations.Walla!
Financial Troubles End Chrysler's Hybrid SUV Plans  11/12/2008 11:18:00 PM
I agree, 20-22 mpg for a hybrid! who needs it.
Good concept for proper use  11/13/2008 9:02:00 AM
Let's try putting a 6,000 pound load behind that 40+ mpg sedan. People need a CHOICE to match a vechicle to the proper purpose. If you have only one person all the time, buy a Smart car then.
Plenty of alternatives to lumbering living rooms  11/13/2008 12:23:00 PM
...I think they're called trucks and vans, for those towing & cargo requirements. They can be rented when needed, no need to buy if needed occasionally.
8 cylinder in a hybrid - what a joke  11/13/2008 2:50:00 PM
The purpose of a hybrid is to save fuel. Who in their right mind would put an 8 cylinder gas engine in a hybrid to recharge the battery. It should be a fuel efficient 4 cylinder gas or diesel engine that recharge the batteries and supplement at highway speeds. GM and Chrysler don't get it. GM created that 6 liter 8 cylinder hybrid Silverado that had electric outlets all over the place. It was basically a generator on wheels - for who - those few contractors that might need a power source on the job. Most of the people buying them were not contractors. A 4 cylinder hybrid version probably would have gotten 30 or 40 mpg and they would have sold alot more of those.
4-cyl silverado !!?!?!? hahahaha  11/13/2008 6:51:00 PM
Are you smokin' Krack, already ???!!? No "fuel efficient 4 cylinder" hybrid ANYthing is gonna pull anywhere Near a 6,000 pound load. Get back into your prius / insight / p.o.s. and go hug a tree someplace. Somebody who needs an SUV / Truck for work is NOT going to rent one.
Plenty of alternatives to lumbering SUVs..  11/14/2008 11:08:00 AM
Yes, rent large trucks/vans if only needed OCASSIONALLY. Read the article & commentary. The vehicles in question are over-sized gas-guzzling SUVs marketed to consumers for personal & leisure use--not trucks or vans for commercial use. As was mentioned, those who need a truck or van for work purposes already have plenty of choices. I doubt if anyone has an issue with large trucks/vans being used for business purposes. But personal commuting and commercial vehicles should be not be combined as it results in wasteful consumption of fossil fuel because these oversized SUVs end up being used for daily commuting and simple errands, etc., which as everyone would agree is wasteful,costly and ridiculous.
4 cylinder Silverado comment  11/14/2008 11:54:00 AM
No I'm not smokin krack. You better read up on your facts sonny. Electric motors are best at pulling heavy loads at slow speeds. The hardest part of pulling a trailer is starting and getting up to speed. Where a hybrid needs help is at freeway speeds and then the gas motor provides an assist. The Toyota Highlander Hybrid is towing 5000 pounds and they have a 6 cylinder engine. Uneducated Krack smokin individuals such as yourself shouldn't be reading something like Manufacturing.net because its obvious from your comments that you have no idea what you are talking about - you must be one of those republicans that think we have an endless supply of oil in the ground just waiting to be pumped out.
Hybrid SUV monster trucks  11/20/2008 1:19:00 PM
Obvious to the most casual observer is that comments made in support of big rigs like the Chrysler Hybrid Durango sound as if they come from someone in the "ME" generation where everything is referenced to "ME" and never a second thought is given towards ones neighbor or those less fortunate to have money burning holes in their pockets and begging to be stuffed into a Arab's bank account via his oilfield. I wish someone of a younger generation would stand up and speak with compassion in their heart and intellect between the ears. Individuals who think only aboutr themselves will never prosper and survive as those who rally together in support of one another. Detroit has brought their woes upon themselves and they continually disregard the majority of the market place by wasting time on vehicles such as the Hybrid Durango in lieu of a more pragmatic vehicle that can be used by 90% of the population. Give it some thought - someday it may just make some sense to you.
It's none of your business!  11/20/2008 5:30:00 PM
If Chrysler can't build them at a profit, they should drop them. But if I want to buy one, just to sit in my driveway if I want, how did it become any of your business? How about we let each person decide what's best for them, and let them make their own purchase decisions? If I can't afford to drive it, that's my problem! I don't need another mother, whether it's Congress, or DOT, or EPA, or whoever. SUVs, hybrids, trucks and sports cars are all available - buy the one you need - or just want - and can afford, and I won't hassle you about it. Just give me the same courtesy.
Disappointing waste of NA consumers money  11/21/2008 1:09:00 AM
It is downright disappointing to see one of our North American (NA) automobile manufacturers invest this kind of money into miles of automation, only to abandon it. I wonder how many suppliers are hurt as a result. It seems that no one at our NA manufacturers has the foresight to see petroleum fuel prices escalating (while the material is still available, how else can an oil company maximize profit from a limited resource?), nor do they see the general population’s available funds dwindling for automobile purchases and usage. It seems NA auto companies persist in selling vehicles on the basis of HP – the more HP, the more value! Even the writer shows the bug: “newest and most powerful gasoline-electric hybrid sport utility vehicles”, “roomy, capable, fuel-efficient by V-8 standards”, “only hybrids on the market to have a Hemi V-8”, “best federal government fuel economy ratings for four-wheel drive, large SUVs”. My! What a pity! And all this will cease Dec 31? The real question is: Does any NA manufacturer know what 95% of the NA consumers need, or will need five years from now? Or will it take Walmart to offer Tata Motors cars to show them? It seems NA auto companies persist in selling vehicles on the basis of HP – the more HP, the more value! Even the writer shows the bug: “newest and most powerful gasoline-electric hybrid sport utility vehicles”, “roomy, capable, fuel-efficient by V-8 standards”, “only hybrids on the market to have a Hemi V-8”, “best federal government fuel economy ratings for four-wheel drive, large SUVs”. My! What a pitty! And all this will cease Dec 31? The real question is: Does any NA manufacturer know what 95% of the NA consumers need, or will need five years from now? Or will it take Walmart to offer Tata Motors cars to show them?
It is my business if you burn up all the available oil in your big gas hog  11/24/2008 6:25:00 PM
Its a limited resource - why should you get to decide that you can hog it with a big wasteful vehicle leaving someone else with none. You just don't get it - wake up. Once its gone its gone for you too. Or if not you then your kids.


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